Digital content monetization landscape 2017

It's great believe that some of the top trends of 2016 will continue to affect how we do digital business this year. What does digital media content and general landscape looks...

The right tool = enterprise business efficiency. Try WorkBetter

Most of the market research confirm the need for the best solutions, data and analytics to be seen as a core capability for digital business 2016. Your customers are adopting new...

New TV digital media business model

Marshall McLuhan, in his classic publication Understanding Media, described media as “extensions of man”. He predicted that electronic media would lead to a global village in which our lives would intertwine...

OTT landscape 2017

OTT (Over-the-top) content, as we can read in TechTerms, refers to movies and tv shows that are delivered directly to digital users. No cable or satellite television subscription reqiuired. OTT content...

Digital media landscape evolution 2017

It is no secret. We in Better Software Group  have an obsession with digital media, innovative publishing, interactive mobile applications. We monitor market with great attention. The digital media market is...

Orange Reading Room mobile app

Ladies and gentlemen, this is the effect of the hard, 4 months work of Better Software Group team. The Orange Reading Room is a smart mobile app with an intuitive audiobook...

Better Software Group reprezentuje Polskę i rusza na podbój Szwecji

Better Software Group S.A. konsekwentnie podąża drogą rozwoju. Realizuje precyzyjnie plan zostania ważnym graczem w obszarach Digital Media, Online video platform oraz liderem w sektorze TV multi-screen-solutions. Zdobywa kolejne laury i...

Will linear TV kills digital TV in 2017?

In recent months we have observed a heated debate about new television model and online, digital video services. It is not a mystery. A traditional, linear model still evolves. Digital channels...

Native or hybrid mobile app for your business?

A lot of companies implementing digital strategy plan to produce mobile app. Producing an effective, functional mobile app is a highly advanced process. Requires knowledge, analysis of real customer and market...

Mobile app effective monetization

OK, you created an awesome mobile app for your business. That’ s the beginning of the long journey. What is the next move? What to do to make the app reach...