OTT landscape 2017

OTT (Over-the-top) content, as we can read in TechTerms, refers to movies and tv shows that are delivered directly to digital users. No cable or satellite television subscription reqiuired. OTT content...

Better Software Group laureate of the Deloitte 2016 Fast 50

Better Software Group consistently follows the path of innovative development. All the more gratifying when you get recognition in the eyes of industry experts. Ladies and gentlemen, we are are proud...

Millenials, VR, VOD – some trends that will change TV market 2017

TV viewing has expanded to 5.8 hours per day in the last decade, with the hours divided between the dozens of screens. TV, smartphone, laptop, tablet. Television of Future – 2017,...

Smart TV market 2016 status

Technological revolution has changed the game rules in many areas of the multimedia business. Particularly in the digital content distribution model. Changes started in 2007, when Apple’s and Google’s mobile apps...

Digital media landscape evolution 2017

It is no secret. We in Better Software Group  have an obsession with digital media, innovative publishing, interactive mobile applications. We monitor market with great attention. The digital media market is...

Better Software Group reprezentuje Polskę i rusza na podbój Szwecji

Better Software Group S.A. konsekwentnie podąża drogą rozwoju. Realizuje precyzyjnie plan zostania ważnym graczem w obszarach Digital Media, Online video platform oraz liderem w sektorze TV multi-screen-solutions. Zdobywa kolejne laury i...

Multiscreen TV market sees PlayBetter advantages

The world of digital television has its own specifics and market demands. Mainly in the areas of media consumption and technology. All end-users demand for fresh, interactive TV experience. Multiscreening means...

Better Software Group and Axinom announce partnership

Better Software Group S.A. is proud to announce new technological and business partnership with Axinom, one of the leading providers in content management and digital rights management. With this strategic partnership...

Mobile apps ecosystem 2017

Better Software Group still grows. We constantly analyze digital market needs and current trends. One of the strategic area is the mobile applications market. It's a sector that keeps a steady...

iBeacon vs. Beacon – future business? The term iBeacon and Beacon are often used interchangeably, according to the iBeaconInsider. iBeacon is the name for Apple’s technology standard, which allows Mobile Apps (running...