Better Software Group honored by Deloitte Technology Fast 500 EMEA 2016

Anyone can say it’s a matter of luck.  We claim it’s a result of consistent and hard work of the whole Better Software Group team. Ladies and Gentleman, meet the growth...

OTT landscape 2017

OTT (Over-the-top) content, as we can read in TechTerms, refers to movies and tv shows that are delivered directly to digital users. No cable or satellite television subscription reqiuired. OTT content...

Better Software Group laureate of the Deloitte 2016 Fast 50

Better Software Group consistently follows the path of innovative development. All the more gratifying when you get recognition in the eyes of industry experts. Ladies and gentlemen, we are are proud...

Smart TV market 2016 status

Technological revolution has changed the game rules in many areas of the multimedia business. Particularly in the digital content distribution model. Changes started in 2007, when Apple’s and Google’s mobile apps...

Millenials, VR, VOD – some trends that will change TV market 2017

TV viewing has expanded to 5.8 hours per day in the last decade, with the hours divided between the dozens of screens. TV, smartphone, laptop, tablet. Television of Future – 2017,...

iBeacon vs. Beacon – future business? The term iBeacon and Beacon are often used interchangeably, according to the iBeaconInsider. iBeacon is the name for Apple’s technology standard, which allows Mobile Apps (running...

Mobile apps ecosystem 2017

Better Software Group still grows. We constantly analyze digital market needs and current trends. One of the strategic area is the mobile applications market. It's a sector that keeps a steady...

Digital media landscape evolution 2017

It is no secret. We in Better Software Group  have an obsession with digital media, innovative publishing, interactive mobile applications. We monitor market with great attention. The digital media market is...

Multiscreen TV market sees PlayBetter advantages

The world of digital television has its own specifics and market demands. Mainly in the areas of media consumption and technology. All end-users demand for fresh, interactive TV experience. Multiscreening means...

Smart TV systems and apps 2017

Better Software Group watches closely the Smart TV and Digital TV market development. That's why one of our products is PlayBetter - platform that helps create and manage multi-screen TV/VOD applications....