Mobile apps ecosystem 2017

Better Software Group still grows. We constantly analyze digital market needs and current trends. One of the strategic area is the mobile applications market. It's a sector that keeps a steady...

Orange Reading Room mobile app

Ladies and gentlemen, this is the effect of the hard, 4 months work of Better Software Group team. The Orange Reading Room is a smart mobile app with an intuitive audiobook...

Better Software Group develops Polska Press apps

Polska Press Technology & Development Department and Better Software Group develops new versions of the Polska Press mobile apps. Updates for 20 titles are available for iOS and Android mobile devices...

Frankly Better Software Group partnership

We proudly announce that Better Software Group have become a partner of Frankly Co. (http://franklyinc.com). It’s a next milestone in our development. Frankly is a digital platform for a multi-sceen world. It...

5 reasons you need mobile app for your business

Mobile apps in general Mobile applications or better mobile apps are applications developed for small handheld devices. Such as mobile phones, smartphones, smartwatches, and so on. Mobile apps can come preloaded on...

iBeacon vs. Beacon – future business? The term iBeacon and Beacon are often used interchangeably, according to the iBeaconInsider. iBeacon is the name for Apple’s technology standard, which allows Mobile Apps (running...

Online video 2017: engagement, brand awareness

Video dominates social media, marketing, publishers. Over 55% of people watch online video every day. Mobile video, online video – one of the hottiest topics of 2017. Using video in various...

MEET US AT IBC2017 – 14-18 SEPTEMBER AMSTERDAM

IBC is the world's leading media, entertainment and technology show. Six leading international bodies are the partners behind IBC, representing both exhibitors and visitors. In 2016 the event had a record attendance, attracting more than 55,000 attendees from 170...

Native or hybrid mobile app for your business?

A lot of companies implementing digital strategy plan to produce mobile app. Producing an effective, functional mobile app is a highly advanced process. Requires knowledge, analysis of real customer and market...

Mobile app effective monetization

OK, you created an awesome mobile app for your business. That’ s the beginning of the long journey. What is the next move? What to do to make the app reach...